FACILITATED WORKSHOPS
One team. One story. One plan — built in weeks, not quarters.
Expert-facilitated sessions that turn framework knowledge into aligned decisions. One hour at a time.
How it works
We start with a call to understand your situation. Then we send the relevant framework sections so your team can digest and form opinions. The sessions become about alignment, not education.
One-hour sessions:
Remote via Zoom/Teams
Sales + Marketing + Leadership
BEFORE
Prep call + framework sections
30-minute call to understand your context and goals. Then we send the relevant framework chapters with guidance on what to focus on.
DURING
Facilitated sessions
One-hour sessions, typically 4-5 per workshop. Structured discussion, real decisions, documented in real-time. No death by PowerPoint.
AFTER
Documented outputs
Within 48 hours, you get a clean write-up of everything decided — ready to share with your team or use in your playbooks.
Workshop options
Each workshop focuses on one area of alignment. Book one, or combine several to build a complete go-to-market foundation.
Deal Acceleration
Identify where your deals stall — procurement, legal, CFO, champion gone quiet — and build specific plays to unstick them.
Leave with a roadblock matrix and acceleration tactics
4 sessions
Competitive Positioning
Articulate why you win deals — and why you lose them. Build messaging that's easy for sales to use and hard for competitors to counter.
Leave with battlecards and positioning statements
4 sessions
Ideal Customer Profile
Get sales, marketing, and leadership aligned on exactly who you're selling to — and what ‘qualified’ actually means.
Leave with a documented ICP your whole team agrees on
4 sessions
Sales Playbook Development
Build a playbook that guides reps through each stage — discovery questions, objection handling, demo flow, and deal acceleration.
Leave with a draft playbook ready for rollout
5 sessions
Logistics
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Format
One-hour sessions via Zoom or Teams. Intensive format available on request.
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Attendees
6-12 people typical. Sales, marketing, and a decision-maker.
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Scheduling
Sessions booked weekly or fortnightly to maintain momentum.
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Deliverables
Written summary + outputs within 48 hours of final session.
Pricing
All workshops include the prep call, relevant framework sections, facilitation, and documented outputs.
Already own the framework? Get 20% off — contact us to book at £1,199.

