FACILITATED WORKSHOPS

One team. One story. One plan — built in weeks, not quarters.

Expert-facilitated sessions that turn framework knowledge into aligned decisions. One hour at a time.

How it works

We start with a call to understand your situation. Then we send the relevant framework sections so your team can digest and form opinions. The sessions become about alignment, not education.

One-hour sessions:

  • Remote via Zoom/Teams

  • Sales + Marketing + Leadership

BEFORE

Prep call + framework sections

30-minute call to understand your context and goals. Then we send the relevant framework chapters with guidance on what to focus on.

DURING

Facilitated sessions

One-hour sessions, typically 4-5 per workshop. Structured discussion, real decisions, documented in real-time. No death by PowerPoint.

AFTER

Documented outputs

Within 48 hours, you get a clean write-up of everything decided — ready to share with your team or use in your playbooks.

Workshop options

Each workshop focuses on one area of alignment. Book one, or combine several to build a complete go-to-market foundation.

Deal Acceleration

Identify where your deals stall — procurement, legal, CFO, champion gone quiet — and build specific plays to unstick them.

Leave with a roadblock matrix and acceleration tactics

4 sessions

Competitive Positioning

Articulate why you win deals — and why you lose them. Build messaging that's easy for sales to use and hard for competitors to counter.

Leave with battlecards and positioning statements

4 sessions

Ideal Customer Profile

Get sales, marketing, and leadership aligned on exactly who you're selling to — and what ‘qualified’ actually means.

Leave with a documented ICP your whole team agrees on

4 sessions

Sales Playbook Development

Build a playbook that guides reps through each stage — discovery questions, objection handling, demo flow, and deal acceleration.

Leave with a draft playbook ready for rollout

5 sessions

Logistics

⏱️

Format

One-hour sessions via Zoom or Teams. Intensive format available on request.

👥

Attendees

6-12 people typical. Sales, marketing, and a decision-maker.

📅

Scheduling

Sessions booked weekly or fortnightly to maintain momentum.

📄

Deliverables

Written summary + outputs within 48 hours of final session.

Pricing

All workshops include the prep call, relevant framework sections, facilitation, and documented outputs.

Already own the framework? Get 20% off — contact us to book at £1,199.

Buy now →