How we help CMOs and Marketing Leaders
A common expectation of CEOs is that marketing should deliver between 30% and 40% of the sales pipeline.
With constrained budgets, the cost of every marketing-sourced opportunity matters.
Forrester Research found that companies with alignment between sales and marketing grow 19% faster than those without this alignment*. Separately, we’ve found that up to 70% of revenue can be locked in stalled sales cycles.
By helping sales eliminate common roadblocks that prospects face, and settling on mutually agreed-upon messaging and content that support prospects’ needs, it’s possible to double your revenue for the same marketing spend.
We can help you bridge the gap. Discover how what we do can help you maximize your revenue potential.
* Forrester Research, 2020, “A Sales Executive’s Perspective on Alignment”
Move faster. With less effort
Instead of reinventing the wheel, streamline your planning with our purpose-built slide templates.
These templates make it easy for marketing and sales to work together to ensure you have a unified win strategy that covers critical topics such as:
Clearly defined pain points
Precisely targeted customer profiles
Messaging that resonates with your customers’ needs
Our templates come complete with full explanations and worked examples, and are based on proven best-practice techniques used by today’s high-growth organizations.
Strengthen Sales Alignment
Are you concerned valuable leads are slipping through the cracks? Do sales ever say too many leads fall outside their ideal market, or that they lack the content needed to engage prospects effectively?
Our approach ensures that sales and marketing are fully aligned, meaning customers experience a consistent journey, with sales and marketing reinforcing each other at every stage, rather than presenting conflicting concepts that risk losing momentum.
For a limited time, we’re offering this as an e-book for only £8.95.
Accelerate time-to-value
An issue frequently faced by technology companies is prospects getting stuck during their evaluation process, often due to a shift from their current ways of working.
Our book talks through how to identify these roadblocks and offers practical strategies to overcome them, ensuring sales have the resources they need to help move prospects overcome blockers and forward quickly.
The provider who helps customers navigate these challenges swiftly is usually the one who wins.
Act before the discount ends
Don’t delay. Every missed opportunity makes a difference to your revenue number.
We're so confident you’ll see the value in our complete sales and marketing framework that we're offering a 30-day money-back guarantee. If you don't think it’s worth the amount you paid, we'll give you a full refund.
In addition, we’re offering a preferential price of £349 (compared to £699) in October 2025. We don’t want you to miss out!