Supporting CMOs and Marketing Leaders
A common expectation of CEOs is that marketing should deliver between 30% and 40% of the sales pipeline.
With constrained budgets, the cost of every marketing-sourced opportunity matters.
Forrester Research found that companies with alignment between sales and marketing grow 19% faster than those without this alignment*. Separately, we’ve found that up to 70% of revenue can be locked in stalled sales cycles.
By helping sales eliminate common roadblocks that prospects face, and settling on mutually agreed-upon messaging and content that support prospects’ needs, it’s possible to double your revenue for the same marketing spend.
We can help you bridge the gap. Discover how what we do can help you maximize your revenue potential.
* Forrester Research, 2020, “A Sales Executive’s Perspective on Alignment”
Move faster. With less effort
Instead of reinventing the wheel, streamline your planning with our purpose-built slide templates.
These templates, along with our guide, make it easy for marketing and sales to work together to ensure you have a unified win strategy that covers critical topics such as:
Clearly defined pain points
Precisely targeted customer profiles
Messaging that resonates with your customers’ needs
Our templates come complete with full explanations and worked examples, and are based on proven best-practice techniques used by today’s high-growth organizations.
Strengthen Sales Alignment
Are you concerned that valuable leads are slipping through the cracks? Do sales ever say too many leads fall outside their ideal market, or that they lack the content needed to engage prospects effectively?
Our approach ensures that sales and marketing are fully aligned, meaning customers experience a consistent journey and that sales and marketing reinforce each other at every stage, rather than presenting conflicting concepts that risk losing momentum.
For a limited time, we’re offering our guide in e-book format for only £8.95.
Accelerate time-to-value
An issue frequently faced by technology companies is that their prospects get stuck in the evaluation process, often because of changes in their current way of thinking.
Our hands-on guide explains how to identify these roadblocks and offers practical strategies to overcome them, ensuring sales teams have the resources they need to help prospects move forward quickly.
The provider that helps customers overcome these challenges the fastest is typically the one that becomes the de facto winner, as the prospect is already getting value from your product or service.
Act before the discount ends
Don’t delay. Every missed opportunity makes a difference.
We're so confident you’ll see the value in our complete sales and marketing framework that we're offering a 30-day money-back guarantee. If you don't think it’s worth the amount you paid, we'll give you a full refund.
In addition, we’re offering a preferential price of £349 (compared to £699) until Black Friday. We don’t want you to miss out!